For the most part, trade show visitors and exhibitors at this year’s COMPAMED/MEDICA were positive about the future. This was also felt by the WILD Group, which had a strong presence on site, gave visitors virtual insights into its locations and was pleased with the great interest shown.

The summary after four days at the world’s most important supplier trade show for the medical technology industry is clearer than ever for WILD and Photonic: “COMPAMED/MEDICA exceeded our expectations. It was definitely the right decision to participate in the trade show. The personal meetings with our long-standing existing customers were particularly gratifying. But we were also pleasantly surprised by the great interest shown by companies that actively approached us because they wanted to relocate their development or production to us,” says a pleased CTO Wolfgang Warum, who attended with the division management and employees from Development and Business Development. Together, they succeeded in presenting a picture of the entire service and technology portfolio of the WILD Group. Virtual company tours, which provided insights into all company locations, played a significant role in this. “We were able to impress many people who already knew us, but had not yet been to our site, with this look behind the scenes,” says WILD Marketing Manager Heidrun Freimuth.

Shaping tomorrow’s healthcare market together
The WILD Group also hit the bull’s eye with its close and strong partnership with experts from a wide range of disciplines. This year’s COMPAMED/MEDICA once again demonstrated that, in addition to innovative ideas, a strong industry network is needed to shape the healthcare market of tomorrow. This is exactly where the company comes in: “We solve our customers’ challenges quickly, holistically and with the highest level of competence. This works best in a network,” says CTO Wolfgang Warum. For this reason, WILD presented itself at the booth together with WIN partner INSION, an expert in monolithic microspectrometers and spectral sensors for OEM applications as well as miniature fiber optics. This symbiosis made it possible to offer a targeted service on site. In addition to visitors from the roof market, this was also appreciated for the first time by companies from Norway and Sweden, who came to the WILD booth to gather information.

Other potential new customers became aware of the technology partner through the technical presentations of the WILD Group in the COMPAMED Suppliers Forum. Business Developer Daniel Pressl spoke about the importance of outsourcing as a solution to current and future challenges in the development and manufacture of high-tech medical products. Photonic Business Developer Joachim Enengl provided information on the immense solution potential of fluorescence technologies, using various examples to give insight into the know-how of photonic and optomechatronic engineering and manufacturing expertise with which Photonic optimizes diagnostic and interventional devices.