Presenting in a new dimension

Demonstration assemblies and a 3D hologram reflecting the full range of WILD’s skills, the WIN partner network and much, much more: the WILD booth WILD at this year’s COMPAMED drew a lot of attention.

For a systems partner like WILD, presenting complex topics in an easily-comprehensible manner is essential. In order to make the Group’s diverse skillset and in-depth expertise more “tangible”, WILD put a large number of product models on display at this year’s COMPAMED. It was mostly the demonstration assemblies, such as a cuvette carrousel with spectrometric evaluation, a modular pipetting arm, the Biochemistry Analyzer demonstrator and a laser measurement module, which attracted great interest among the some 20,000 international visitors to the trade fair, among them top decision makers from a total of 130 countries. A real eyecatcher was the 3D hologram, which illustrated WILD’s optomechatronics competence in a video Clip.

WILD has its finger on the pulse

“The mood at the trade fair was very positive and we welcomed a huge number of visitors and customers at our booth. It is becoming more and more evident that there is currently a growing demand for companies which can both develop and subsequently take over production as well. That is precisely what WILD is offering as a systems partner”, Stiegmaier emphasises. “What really impressed us was that visitors brought specific projects along with them which needed to be implemented within a narrow time frame. This is where we are able to demonstrate our agility with the help of our WIN network”, says WILD CEO Josef Hackl, understandably pleased by the large number of companies interested in a cooperation.

WIN network partners Alphagate, WILDDESIGN, iqs Software, Insion and velixX, which jointly provided information on the services provided by the WILD Integrated Network, also gave a positive assessment of the event. Moreover, Photonic was also present at Medica 2017 at the joint booth of ADVANTAGE AUSTRIA, a platform of the Austrian Chamber of Commerce, where it exhibited, among other things, medical light treatment devices and lighting systems.